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HELLO

We are SLYHEALTH. As a marketing agency, we specialize in meeting the unique requirements of the life sciences industry. With our expertise in consulting, strategy and creation, we develop effective communications for professionals, patients and consumers.

We

ARE

We

Work

Portfolio

Digital channels have now established themselves as integral components in the marketing mix for prescription products and specialist communication. In cooperation with experienced media expert Ihno Fokken, we offer our customers professional and independent media advice. This includes precise analyses, strategic planning and well-founded recommendations for optimised media presence and efficient use of the media budget.

/ Digital technical communication audit / Optimizing media circuits / Consulting on channel strategy / Development and implementation of a media strategy

Successful marketing campaigns are characterized by creativity, targeted communication and emotional impact. A sound understanding of the target group is crucial to present the message in such a way that it not only attracts attention but also creates a close connection to the product or service. SLYHEALTH provides comprehensive services for the development, implementation and rollout of campaigns aimed at healthcare professionals, patients and their families, and consumers.
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/ Image /Product Introduction / Awareness & Education / Omnichannel Marketing (Print, TV, Digital, Radio) / POS/Up-selling & Cross-Selling /Dialogue & Direct Marketing

Branding is an integral part of every marketing campaign. The aim is to successfully market products and services. The targeted design and positioning of the brand plays a decisive role here. We develop key elements such as brand strategy, brand development, brand presence, brand message and brand promise.

/ Logo/Naming / Packaging Design / Style Guide & Brandbook / Image & Design Language / Rebranding /Design Systems / Templates

The relevance of content marketing is constantly increasing, particularly when it comes to reaching complex target groups in the pharmaceutical and healthcare industries. SLYHEALTH helps companies to use content marketing efficiently and effectively. We cover the entire spectrum, from content strategy to content planning, content creation, content distribution to team setup as well as advice on suitable tools and processes.

/ Content audit / Personas / Editorial plan/KPIs & Analytics / Platforms and tools (e.g. Veeva, IQVIA, AEM, Drupal, WordPress)

Omnichannel marketing focuses on how companies design personal and customer-oriented interactions. The integration of digital channels with traditional marketing and sales channels plays a decisive role here. This approach shifts the focus from pure product advertising on various channels to building meaningful relationships with professionals, patients, or consumers. Regardless of whether companies are just starting out or are already well advanced — SLYHEALTH offers the right solutions.

/ Customer Journey & Buyers Journey / Segmentation / Customer Experience (CX)/Personalized Content / Touchpoints & Channels

Workshops are a great way to share knowledge, solve problems, generate new ideas, and encourage collaboration. In our workshops, we offer an interactive and creative learning environment in which participants can actively participate. Our workshops are always individually designed and fun.

/ Brand Planning / Positioning & Repositioning / Design Thinking / Campaign Development /Launch Readiness / Brand Workshop/ Sales Workshop / Co-Creation (global & local, cross-functional)

Digital channels have now established themselves as integral components in the marketing mix for prescription products and specialist communication. In cooperation with experienced media expert Ihno Fokken, we offer our customers professional and independent media advice. This includes precise analyses, strategic planning and well-founded recommendations for optimised media presence and efficient use of the media budget.

/ Digital technical communication audit / Optimizing media circuits / Consulting on channel strategy / Development and implementation of a media strategy

Portfolio

A well-thought-out strategy is crucial for operating successfully in the dynamic healthcare market and achieving sustainable competitive advantages. SLYHEALTH's expertise lies in the development of well-founded analyses and future-oriented strategies that precisely support your communication and corporate goals. We place particular emphasis on customised solutions that meet your specific requirements and optimally position your brand, products and services.

/ Market and competition analysis / Corporate strategy / Brand strategy / Positioning / Marketing and communication strategies /
Successful marketing campaigns are characterised by creativity, a targeted approach and emotional impact. A sound understanding of the target audience is crucial in order to present the message in a way that not only attracts attention, but also creates a strong bond with the product or service. SLYHEALTH offers comprehensive services in the development, implementation and rollout of campaigns aimed at healthcare professionals, patients and their families as well as consumers.

/ Image / Product launch / Awareness & education / Omnichannel marketing (print, TV, digital, radio) / POS / Up-selling & cross-selling / Dialogue & direct marketing
Branding is an integral part of every marketing measure. The aim is to successfully market products and services. The targeted design and positioning of the brand plays a decisive role in this. We develop key elements such as brand strategy, brand structure, brand presence, brand message and brand promise.

/ Logo / Naming / Packaging design / Style guide & brand book / Image & design language / Rebranding / Design systems / Templates
The relevance of content marketing is constantly increasing, especially when it comes to reaching complex target groups in the pharmaceutical and healthcare industry. SLYHEALTH supports companies in using content marketing efficiently and effectively. We cover the entire spectrum, from content strategy, content planning, content creation and content distribution to team set-up and advice on suitable tools and processes.

/ Content audit / Personas / Editorial plan / KPIs & analytics / Platforms and tools (e.g. Veeva, IQVIA, AEM, Drupal, WordPress)
Omnichannel marketing focuses on how companies organise personal and customer-oriented interactions. The integration of digital channels with traditional marketing and sales channels plays a key role here. This approach shifts the focus from pure product advertising on different channels to building meaningful relationships with professionals, patients or consumers. Whether companies are just starting out or are already well advanced, SLYHEALTH offers the right solutions.

/ Customer Journey & Buyers Journey / Segmentation / Customer Experience (CX) / Personalised Content / Touchpoints & Channels
Workshops are a great way to transfer knowledge, solve problems, generate new ideas and encourage collaboration. In our workshops, we offer an interactive and creative learning environment in which participants can actively participate. Our workshops are always customised and fun.

/ Brand Planning / Positioning & Repositioning / Design Thinking / Campaign Development / Launch Readiness / Brand Workshop / Sales Workshop / Co-Creation (global & local, cross-functional)

Digital channels have now established themselves as integral components in the marketing mix for prescription products and specialised communication. In co-operation with the experienced media expert Ihno Fokken, we offer our clients professional and independent media consulting. This includes precise analyses, strategic planning and well-founded recommendations for an optimised media presence and efficient use of the media budget.

/ Audit of digital specialist communication / Optimisation of media placements / Advice on channel strategy / Development and implementation of a media strategy

We

Succeed

For reasons of confidentiality, we are not able to show cases here. However, as we know that our work and expertise is very relevant to companies and talents who want to work with us, we are happy to present our cases in a joint meeting.

Here we proudly present our awards recognizing SLYHEALTH.

Top 5 Pharma Marketing Service Companies in Germany

Awarded by durch Pharma Tech Outlook

Healthcare Advertising Award

Poster / Merit
Brochure / Bronze
Employee Communication Program / Gold
Employee Communication Program / Silver
Vaccination Promotion / Silver
Total Public Relations Campaign / Bronze
Integrated Marketing Campaign / Merit
Integrated Marketing Campaign / Gold
Special Event / Merit
Special Event / Bronze

German Brand Award

Excellent Brands / Product Brand of the Year / Winner
Excellent Brands / Health & Pharmaceuticals / Winner

Red Dot Award

Excellent Brands / Brand Integrated Campaign / Winner
Excellent Brands / Medical & Healthcare Brand / Winner

Effie Award

Healthcare Effie / Launch Campaign / Finalist

RX Club New York

Integrated Campaigns / Launch Campaign / Award of Excellence
Integrated Campaigns / Professional Print / Award of Excellence
Professional Print / Medical Office Poster / Award of Excellence

eLearning Award

Pharma / Gold

Healthcare Digital Marketing Awards

Patient Website / Gold
Vaccine Marketing / Gold
Total Digital Marketing Program / Merit

We

CUSTOMIZE

We

LOVE
& CARE

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